Generated RMB 369.8 million (USD 53.1 million) in the fourth quarter of 2019, according to Momo’s earnings report.5 million paying users as of the end of 2019.Users can pay RMB 12 (USD 1.7) per month to unlock VIP privileges, such as unlimited swipes per day and the ability to view profiles of users in other locations. If two people swipe right on each other, indicating they like the other, they’re given the chance to start a private conversation. The main page displays other users’ profiles, consisting of photos and information including a short bio, occupation, and interests. Tantan is extremely similar to Tinder, which is based around uploading photos and swiping on other users. It was available again a couple of months later.
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In 2018, it was acquired by Momo, the biggest location-based social platform, and a dating app in its own right, in China.Įarlier in 2019, Tantan was scrubbed from Android and Apple app stores, with the reason rumored to be “ spreading pornographic content“. Investors flocked to the fast-growing platform-the firm raised more than USD 120 million from venture capital firms including Bertelsmann, Genesis Capital, DCM Ventures. Tantan, often referred to as China’s Tinder clone with its nearly identical interface, mechanism, and premium service, was launched in June 2014 and proved to be an immediate hit, claiming to have over 5 million daily active users after just one year.
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His team then introduced a “middle person”-a professional matchmaker-in its app and added the livestreaming feature to speed up matches. Originally launched as a Tinder-like and text-only Chinese dating app, Yidui failed to attract people in its focused market, the company founder Ren Zhe said during an interview with local tech media 36Kr. This video-based speed matchmaking app, developed by Beijing Milian Technology in 2017, gained substantial traction in the second half of 2019, specifically targeting singles in lower-tier cities. The nine largest dating apps in China in 2020 by China iOS app store rank, as of Apareįoreign major players, like Tinder and Bumble, are not nearly as popular in the country and have fallen far behind local competitors. However, Chinese dating apps have also added elements that are not so common, such as matchmaker-mediated chats, voice message speed dating, and more. In fact, as Chinese dating apps continue become more and more mainstream, they have adopted features familiar to anyone who has turned online to find a date: Swiping, chat boxes, and location-based discovery, to name a few. Luckily, more than 622 million people used dating apps in China last year, and the market set to hit USD 290 million in revenues by 2024, according to market research site , so online dating is not completely foreign to the country. In the world’s most populous country, people still want to meet, but the coronavirus pandemic has made this no easy task. Dating apps in China have become an unexpected necessity in 2020.
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